PRIMARY ARMS APPOINTS MATTHEW DO AS CHIEF FINANCIAL OFFICER

HOUSTON, TEXAS – Primary Arms has announced the appointment of Matthew Do to Chief Financial Officer.

Matthew Do is a global business operation leader with extensive experience serving manufacturing, retail organizations and private equity firm throughout the US, South America, Asia, and Europe. Most recently, he ventures into startup consumer packaged goods (CPGs) field where he utilizes his proven track record of ensuring exceptional shareholder reward, innovative operation and people performance that drive business success.

With over 20 years of experience, he brings a wealth of knowledge in operational turnarounds, start-up, expansion, restructuring, M&A, and transitional situations. Most distinguishing, he is especially a driving force for repeatedly taking companies to the next level of growth and success. He possesses vision and the ability to skillfully untangle and bring orders, priorities, and processes that increased quality, growth, profitability, and employee satisfaction. 

As a COO/CAO of Cece’s Veggie Co., Matthew instrumentally led the company to the third-fastest growing company on the Inc.’s 5,000 list of the most successful companies in America. Since then, Matthew’s leadership has expanded beyond the boundaries of a traditional human capital expert. Instead, he has led countless strategic initiatives that have had a positive impact on multiple business areas, driving down costs, increasing revenue, and improving overall performance of various organizations.

“Matthew is an experienced C-suite executive with extensive expertise across many diverse industries. His experience goes beyond just finance and includes leading sales, manufacturing, operations, and human resources teams,” says Marshall Lerner, Founder and CEO of Primary Arms. “Matthew will lead Operations, Finance and Accounting teams and partner with the companies’ multiple divisions in developing growth strategies to maximize profitability across the business.”

As part of the Primary Arms team, Matthew will be a collaborative leader across Primary Arms’ various business units, including eCommerce, Wholesale, Optics, and Government Services. His expertise and experience will leverage Primary Arms’ core advantages and grow the business through constant improvement and new business opportunities.

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ABOUT PRIMARY ARMS ONLINE

Founded in 2008, Primary Arms Online is dedicated to providing the best shopping experience for everything firearms. With over 15,000 products across 500+ of the best brands, Primary Arms Online carries a complete selection of rifles, handguns, tools, shooting gear, ammunition, and more. Each order comes with a commitment of superior service, backed by fast shipping and a world-class support team.